This page lists all of our pre-recorded webinars. To see our upcoming live webinars, please go to the Events and Webinars page.
Mobile Payments Webinar
What will you hear:
- How mobile payments means different things to different people
- What are the ongoing and future predictions in mobile interactions
- What are the technical and geographical mobile payments trials in Europe
- Who are the key stakeholders and what are their benefits in the Mobile Payments eco-system
Present
ers:
- Neil Cook, Principal Consultant, The Logic Group
- Mark Carpenter, Solutions Marketing Manager, The Logic Group

Case Study Webinar: How a high street retailer turned browsers into repeat shoppers
What will you hear:
- How you can run unique and innovative programmes to incentivise your customers to spend again
- How real-time, tailored offers at the moment of purchase influence customers' purchasing habits
- How tracking customer response and measuring promotion success can optimise marketing returns
Presenter:
- Katie Bower, Senior Solutions Marketing Executive, The Logic Group
How to measure ROI for Customer Loyalty Programmes
What you will hear
- How to build a quantifiable model to forecast and measure the ROI for a customer loyalty programme
- How to ensure your key performance indicators allow you to recognise what is working and what is not
- How to make the critical programme design decisions for your business
- How to implement the correct loyalty strategy and win over key business stakeholders
Presenter:
- Jon Worley, Principal Consultant Customer Loyalty Management, The Logic Group

De-scoping your Contact Centre and E-Commerce payments environment from PCI
What you will hear:
- What are the latest thoughts on card not present transaction handling
- How you can take the physical contact centre, the agent desktop, the contact centre network and the CRM system out of PCI DSS scope
- How the elimination of agent fraud, increased customer satisfaction and reduced Average Handling Times can be achieved as an additional benefit to PCI DSS compliance
How it is possible to substantially reduce the cost of achieving compliance and process voice transactions without having card data in your contact centre
Presenters:
- Graham Thompson, Director, Semafone
- Robin Adams, QSA, The Logic Group

PCI Landscape in 2011
www2.gotomeeting.com/register/844344570
What you will hear:
- A review and analysis of 2010 fraud statistics
- Latest on PCI V2.0 status and the implications for your business
- Latest approaches to PCI scope reduction using technologies such as Tokenisation and Point to Point encryption
- Review of multichannel payment solutions
- Practical next steps and resources for achieving and keeping PCI accreditation
Presenter:
- Robin Adams, QSA, The Logic Group
